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To Hollywood’s horror, the world of television is taking over many people’s screens in the modern age and this expansion shows no sign of stopping. But, though this may not be the best news for the movie-makers of the world it means home entertainment has never been better. More and more companies want to include themselves in this booming industry, including the current social media giant Facebook.
Wait… What? Is Facebook really going to start producing its own television shows and how will this impact the already broad entertainment landscape?
Television and Game Shows
With an aim of launching quality TV shows for streaming by late summer – of this year for those doubting the ambition of this project – which will be streamed via their services. With a willingness to fund episodes costing a cool $3 million per episode, it seems that Facebook is more than happy to go toe to toe with other streaming giants such as Netflix and NowTV.
With a young target audience, hoping to catch the already young Facebook user base, the social network already has a relationship drama and a game show in the pipeline. With titles such as ‘Last State Standing,’ it seems this media will initially be aimed at US audiences.
Expected to release an episode at a time, in the style of Amazon Prime rather than a series at a time such as Netflix, it is a platform which is sure to entice many. After all, it’s easy to click a link on a site that many of the population already spend a majority of their day on in the first place.
The viewing habits of Britain is a hotly contested issue, primarily because producers and the entertainment issue need to keep on the pulse point of the public in order to know what content to offer. Scheduled television is slowly falling by the wayside against on-demand media, accessible at any point and to the viewer’s schedule rather than the networks.
Increasing ability of technology means that every TV can be a smart TV, thanks to gadgets such as Amazon’s Fire Stick, meaning people are no longer confined to specific channels. Handpicked content is becoming the norm in every home throughout the UK.
Will the next wave of home entertainment be this Facebook-produced shows? Or will it fail to hit consumer’s needs? Only time – and viewership – will tell.
