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Did you know that TVs can be used for more than just watching your favourite movies and shows? In fact, business owners such as those in the hospitality industry can make use of TV screens for all kinds of purposes. Whether you’re looking to provide a high-quality digital menu or use your TV to promote upcoming deals and specials, TVs can greatly improve your space.
Not only do TVs make your environment look modern and professional, but they’re also a cost-effective way to keep your menu updated and showcase your brand. At Electronic World, you can find cheap TV deals for your takeaway or café facility to make improvements without breaking the bank.
Why Are TVs Suited to Menu Displays?
There are several reasons why business owners are transitioning towards the use of TVs for their digital signage purposes. Here are just a few of them
- Easy to Change: If your menu experiences regular change, or you need to update items that are currently out of stock, then TVs can be a great solution. Constantly reprinting menus is time-consuming and expensive, and they get damaged over time by being left on tables. With a TV you can change the content when needed, no hassle necessary!
- Improved Customer Experience: With a TV screen, customers can view your full menu alongside updated prices, specials, and meal deals. If your takeaway or café environment is often crowded with queues, then this may help the efficiency of ordering in your establishment.
- Promotions and Special Offers: You can also use TVs to promote any special offers, or limited time deals your business is running. This allows customers to see what the best value items are and may be encouraged to make a purchase. You could even tailor this content based on the time of day, such as breakfast specials in the morning.
- Impression of Luxury: Having a TV in your café or takeaway location can instantly boost your appearance to customers. Even though TVs don’t have to be expensive, screens with high-quality picture and display can give the impression of luxury on a budget. You can even introduce some branding elements, such as your logo or colour scheme, which can make your business feel more professional and cohesive.
How to Choose the Right TV for Your Business
There are so many TV options available in today’s world. Big-name brands offer TV variations with LED, OLED and QLED properties in addition to 4k or 8k resolution. Some features may be suited for home entertainment, but these may differ from those that will aid your business.
For instance, investing in a cheap LED TV can be a great solution for businesses. Their vibrant displays means that even if your café or takeaway is well-lit, customers will still be able to read what’s on the screen. This is especially important if you wish to include images of your menu items or any branding materials.
When choosing the ideal screen for your space, it is vital to make sure that it is compatible with what you wish to display on it. Most businesses that use digital menus have a digital sign player, which are commonly linked to HDMI. Moreover, if you wish to use any sound system within your business, perhaps to play music for your customers, then ensure that the model you choose is compliant with the external speakers you intend to use.
Cheap smart TVs are great for commercial purposes, as they offer more flexibility for your business. Not only do they enable screen mirroring from other devices, but they also broaden the capabilities of your display. For example, many smart TVs allow you to stream YouTube videos or access social media, making them ideal for showcasing promotional videos or other engaging content related to your business.
Screen size is also an important factor to consider in your decision-making process, as there’s no point introducing a digital menu if no one will be able to read it. Think about the layout of your space and how far away customers will be from the screen. If the screen is too small, customers may struggle to read the information, or alternatively if it’s too large, it may overpower the space and overshadow your interior design.
Tips for Setting Up Your Digital Menu Screen
Once you have decided on the best TV for your space, there are several tips that can be followed to help with setting it up.
- Mounting: If you’re choosing a TV that needs to be mounted, then make sure your walls are designed to handle the weight of the screen to avoid damage. In addition, it should be positioned in a way where customers can easily view it from all angles, and it should not be blocking walkways or seating areas.
- Make Your Menu Easy to Read: The goal of your TV menu screen is to make things simpler for customers, so use large fonts, clear images and high-quality graphics for the best results. If applicable, include item descriptions and allergens to save time when orders are being placed.
- Keep it Updated: The beauty of having a commercial TV is the ability to update your menu in real-time. This may be through displaying order numbers for collection on screen or rotating specials and seasonal items to ensure the information your customers receive is relevant and updated.
Commercial TVs at Electronic World
Using cheap TVs as digital menu boards is a fantastic way to modernise your café or takeaway facility without spending too much. With our selection of graded TVs, you can give your customers an elevated experience without having to compromise on costs. Browse our selection of TVs from leading brands like LG, Samsung, and Sony to easily improve the appearance and functionality of your establishment.
