Buying a graded TV often raises a few fair questions: is it basically the same as a brand-new model? What exactly does “graded” mean? And are you taking a risk with faults or damage?
If you’re searching for affordable TVs in the UK, graded options are well worth considering. At Electronic World, we specialise in carefully vetted graded televisions that combine reliability with outstanding value.
Our goal is to remove the uncertainty, answer your key questions, and help you upgrade your home entertainment setup with confidence - without paying full retail price.
What Exactly is a Graded Television?
There’s a common misconception that graded TVs are simply damaged goods, but that’s not really what “graded” means. While some televisions may have minor cosmetic imperfections, these are always clearly stated before sale, along with transparent pricing to reflect their condition.
In reality, a graded television is defined by its sale status, not its quality. These are TVs that can’t be sold as brand new, even though many are in excellent, or near-perfect, working condition.
Most graded TVs fall into a few key categories. They’re often open-box returns, where a customer has sent the item back despite it being fully functional. Others are ex-display models, previously used in showrooms, or surplus and overstock items that retailers need to clear. In some cases, the only issue might be damaged packaging or a missing accessory - qnothing that affects how the TV performs.
Before being resold, reputable retailers will thoroughly test and inspect these televisions to ensure they meet quality standards. They’re then given a grade (such as A, B, or C), which usually refers to cosmetic condition rather than functionality.
So what really makes a TV “graded”? It’s simply that it’s no longer classified as brand new, but that doesn’t mean it’s any less reliable.
Let’s now clear up some of the biggest myths surrounding graded TVs and look at the facts behind them.
Myth 1: Old & Outdated
Wrong! There is no reason why a graded television can’t be as new as the ones on the high street. In fact, most of them are the newest models. The only time that graded televisions might be ‘old’ is when they are end of line stock and a newer model is due to be released. If you’re looking for a cheap TV, skipping the premium price of a box-fresh model is an advantage.

Myth 2: Faulty Stock
A common question we hear is: “I heard Electronic World TV sells broken TVs - is that true?” The answer is a definitive no. Our graded TVs undergo rigorous quality testing before they ever reach our customers.
Did you know that if a television set has a damaged box then that would be considered as being graded? Even though there is absolutely nothing wrong with the actual TV. Why pay extra money just for a pristine cardboard box?
Myth 3: Graded TVs are Second Hand
Some graded televisions are the result of a customer returning a TV under a 14- or 30 day guarantee, which leads people to think they are second-hand. The truth is, anyone returning a TV usually has to return it in perfect condition. Because the packaging has been opened, it must be listed as graded – even if it hasn’t been switched on. You’re getting a brand new television for a discounted price.
Sometimes stock is listed as graded because it has been used in the shop on display. Although it’s in fully working condition and barely used, it’s still seen as second hand.
Myth 4: Graded TVs Have No Guarantee or Warranty
“Does Electronic World TV have a warranty?” Yes, absolutely.
It’s a complete misconception that a graded television comes with zero protection. If you’re buying from a reputable and professional company, your TV will come with a warranty to protect your purchase. Electronic World provides clear warranties with our TVs, ensuring you have the exact same peace of mind you would get when buying from a standard high-street retailer.

Myth 5: They Are Sourced Off The Black Market
People naturally wonder, ‘what’s the catch?’ or ‘where does Electronic World TV source its TVs’. Electronic World sources its televisions directly from original, major manufacturers. These TVs come to us directly from the brands because of overstock, packaging damage, or minor cosmetic differences.
Myth 6: You Can’t Get Top Brands
Most graded televisions are from the biggest and most well-known brands. When stock is listed as graded, it’s because of the circumstances surrounding the product, not who or where it comes from. Whether you’re looking for an LG OLED or a Samsung 4K TV, ex-display and open-box models are treated exactly the same, delivering premium quality without the premium price tag.

Ready to Find a Bargain?
There’s absolutely nothing wrong with choosing a graded television. When you buy from a reputable retailer like Electronic World, you can expect the same performance and reliability as you would from a brand-new model - just at a far more attractive price.
With a wide selection of graded TVs available, there’s something to suit every home, budget, and viewing style. Whether you’re upgrading your living room or adding a second screen, you don’t need to pay full retail to get a high-quality experience.
So why wait? Explore the range today or get in touch on 0121 327 3273, and a member of the team will be happy to help you find the perfect TV for your needs.