At conventions, conferences, and expos, it’s common to see many TVs displaying information, videos, or presentations. Having a high-quality yet affordable TV is essential for giving your attendees the best experience whilst staying on budget.

In this blog, we’ll be discussing some of the key things to look for when sourcing a TV for an event of this kind, as well as tips and tricks on how to make your TV stand out. When it comes to finding a TV at a good price that doesn’t compromise on performance, check out our range of cheap TV deals to find exactly what you’re looking for.

The Benefits of Having a TV at an Exhibition

If you’re at an exhibition displaying your products or services, you’ll want to do everything you can to bring people over to your stand and engage in conversation. There are many ways to do this, from eye-catching banners to interactive activities, but a TV allows your business to truly stand out from the crowd. Expos can often be busy, overwhelming environments so you want to ensure that guests know exactly who you are, and what you do in order to secure potential business.

Unlike things like banners, TVs are dynamic devices that allow you to rotate or change content throughout the exhibition. For instance, you could display videos of your products in action, create promotional videos, or display your branding in a clear, high-quality way. This is bound to attract more visitors to your stall, and the TV can even be utilised to showcase your product or service further when customers arrive at your stand.

Using high-definition TVs, engaging presentations and graphics, and changing content, TVs can help you make the most of your exhibition experience, and even drive sales or engagement.

Top Tips for Using Your TV at a Convention

Now, anyone can have a TV at their stand during an event, so it’s important to think of creative and original ideas to use your TV. Here are some of our best tips:

·       Showcase Products: Even if you have a product being sold at your stall, passers-by may not know what exactly you’re selling from a distance. Use your TV to showcase your products with engaging videos, using clear branding and examples of what the product does. For instance, if you’re selling haircare products, include snapshots of your products being used in the hair, rather than just the packaging they come in.

·       Promote Branding: Make it clear who you are and what you do through your branding and have this displayed on your TV screen. This way, if people are familiar with your company, they can approach your stall, and even if they’re not, they’ll likely be impressed with your branding.

·       List the Services You Offer: If you’re a service-based business, it won’t be clear from your stand exactly what you’re selling. Instead, utilise your cheap TV to list the services you offer, making sure that the visuals are easy to read from afar.

·       Don’t Use Too Much Text: Whilst it’s helpful for incoming visitors to see the kind of business you are through text – don’t make it the main priority. Integrate moving text presentations as well as videos, photos, and branding. This means that your visitors won’t get bored and will have the opportunity to learn more about your brand if they’re waiting for a sales representative.

·       Don’t Rely on Sound: Sound can be great in some circumstances, but not at expos. These are loud, crowded venues where it can be difficult to talk, let alone hear sound from a TV. Any videos or presentations used should be silent, helping your customers to focus more on the important details.

Of course, these are just a few tips to help maximise your TV’s potential at an exhibition you should tailor them to fit the needs of your specific audience and event.

TV Features to Look for

The TV you buy for a convention won’t need to fulfil exactly the same functions as a domestic TV, which means that you should be looking for specific features that will elevate your presence at an event.

A great solution is cheap smart TVs. These TVs not only allow you to display your own videos, photos, and presentations, but they also have convenient capabilities like internet searching. Say if you’d like to show a potential customer your website, simply search for it and pull it up on the big screen. This allows customers to have a personalised sales experience, as well as making your brand look more professional and equipped.

You’ll want to ensure that any TV within your stall is high definition, like cheap 4k TVs, so that your customers aren’t deterred by poor-quality images. This can have a significant impact on how much they interact with your business, as they’re more likely to skip your stall if they perceive your branding to be low quality. After all, your branding and presentation are reflections of you and your business, so it’s important not to skip the minor details. Plus, our 4k TVs come at incredibly low rates, so you don’t have to spend a large amount achieving the perfect look.

We hope you’ve found this advice helpful, and please do consider us as your cheap TV supplier should you be attending an expo, exhibition, or convention. We supply high-quality TVs from leading brands like Samsung, LG, and Sony in a variety of screen sizes, quality, and models. Please get in touch if you have any questions.